Financials



To make agnes b online, the main target is to initiate market on the Internet. It is presumed that there will be more than $100,000 income in the first two months and more than $200,000 income in agnes b online shopping per month after two months. The benefits of building agnes b web site is long term.

The main expenses for the proposed web site go to advertising and computer installation and programmers. Two computer techniques are suggested to employ to backup the design of the web site. A computer graphic designer is also needed to work on all the icons, banners and other pictures in the web site, agnes b has to pay for the basic salary for these. The monthly salary for a computer technician is about $10,000 to $1,900 and a computer graphic designer in the range of $9,500 to 15,000. Other expenses are presumed $50,000 to $80,000. The advertising expenditure is about $500,000 to $700,000, depends on the agents and medium of communication. The main purpose of advertising is to announce for the new web site and service of agnes b and tell people they can do online shopping. Therefore, it will only be advertised two weeks before launching and in the first and second months. The financial details are as follows:

Start-up Budget
1.
personnel (costs prior to opening)
public relations agents ($50,000 - $80,000)
2.
 licenses/permits copyright web site email address
3.
 equipment 3 computers software stationery desks and chairs
4.
 advertising/promotions banner advertisement in hot web sites advertisement in newspapers and magazines
5.
income Initiate online market
(over $100,000 for the first two months)
(over $200,000 after two months)
6.
payroll expenses computer programmer ($10,000 - $19,000)
computer technician ($9,000 - 12,000)
graphic designer ($9,500 - $16,000)


Operating Budget
1.
 miscellaneous expenses stationery
2.
payroll expenses computer programmer ($10,000 - $19,000)
computer technician ($9,000 - 12,000)
graphic designer ($9,500 - $16,000)
3.
 repairs/maintenance